2016 was quite a fantastic year for us at RCare. We celebrated our 10th anniversary. We launched our Pretty Pretty Pendants for residents who didn’t want to wear an ugly and bulky badge of frailty. We launched the CC9000 caregiver panel, perfect for every busy nurse’s station. We integrated with industry leaders PointClickCare and Accutech. And, most exciting of all, we announced our revolutionary new mobile handset, the RPhone.

And that’s not all. We took RCare on the road! We attended tradeshows and events in Los Angeles, Washington DC, Austin, Philadelphia, Little Rock, Denver, Orlando, New Orleans, Indianapolis and Dusseldorf. This is not even a complete list of all the miles we logged in 2016.

Our terrific year did not go unnoticed. We were named one of the top 100 companies by the Rochester Chamber of Commerce. The Rochester Business Journal awarded us the 2016 health Care Achievement Award for Innovation. The Upstate New York Trade Conference called us out as a case study on how Rochester companies can successfully go global.

As 2016 draws to a close, however, we’re mindful of an important thing: we had a great year because of you. When we made new products, we made them because you asked for them. When we expanded into new areas, it’s because you welcomed us. When we received awards, it’s because you nominated us. So from the bottom of our hearts we thank you.

Here’s to a terrific 2017 for all of us! We can’t wait to share what we’ve got in store!

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“The Summits have opened up new projects and our meetings have resulted in sales. We get at least two clients from each event,” said Myron Kowal, President, Response Care, a solution provider at marcus evans LTC & Senior Living CXO Summits.

untitled-1How many new clients does each Summit lead to?
We get at least two clients from each event. We continue to build our relationships to explore new opportunities.
All of our sales go through distributors, so although our marketing and sales efforts happen here, once they become projects we hand them over to one of our 48 distributors in the US to carry out.
It is difficult to draw straight lines between meetings and deals, so we could have closed more business as a result of our one-on-one meetings than we know.

Could you have met these companies if you had not attended a marcus evans Summit?
They are new opportunities. Perhaps I would have eventually met these companies, but by the time that happened, they may have chosen another product over ours.

How effective is the one-on-one meeting format?
It is terrific. In most cases, the executives we are paired with have a myron-headshotgenuine interest in our product and what we have to say, and their level of influence on the buying process is significant.